about us

The Swan Chamber of Commerce is the peak forum for businesses in the Swan region and is the only full-time organisation representing the business community of Midland and surrounding areas.

2020 Executive Committee Members 

Gerry Hanssen - Chairperson
Hanssen Pty Ltd

Managing Director Gerry Hanssen has over 50 years experience in the construction industry. ‚Äč Gerry is actively involved in the community and a member of a number of associations. Gerry believes in “giving everyone a go” and is passionate about training and developing skills in the construction industry.


Deputy Chairperson Josie Daniele
Treasurer TBA

Mariane Bornelli - Secretary
Funk Cider & WA Cheese Advocate

Marketing and Communications Manager at Funk Cider & WA Cheese Advocate, Mariane is Swan Valley’s new (Brazilian-imported) local. She is driven by the opportunity to support businesses to thrive through building vibrant business communities and communicating their stories.

2020 Committee Members
Mike Matich
Vincenzo Velletri

Sarah Howlett 

For the past 25 years, Sarah has worked in, and managed major Swan Valley hospitality & tourism outlets and was recently involved in the creation of Midland’s town team, the Midland Junction Collective.

With a passion for people, produce and community, Sarah believes in helping to connect, develop and grow the next generation of leaders. She brings her strong understanding of business operations to the board and always aims to contribute positively to the chamber.

Eddie Peters
The Honda Shop Midland

Managing Director of The Honda Shop, WA’s Biggest Honda Dealer.

The Honda Shop has been operating in Midland since 1978. Eddie started the Swan Chambers Network 2000 twenty years ago and it has grown to be a major part of the Chambers activities. As a retailer, Eddie’s main focus today is to get the Government to make sure that we have a level playing field for Australian businesses to operate on when competing online against overseas companies.

Check out the website on www.hondashop.com.au

Campbell Giles
Daniel Stefanelli 
2020 Team

Tom Smilovitis - CEO

2018 marked forty years experience in family businesses, not for profits, shopping centre & commercial property management/ consulting and mentoring within the high-rise construction industry. My passion is raising a new generation of self-governing individuals who add value to society. For more info tomsmilovitis.blog email CEO@swanchamber.com.au 

Karen Williams - Accounts Manager

Owner of Swann Bookkeeping, Karen was a major part of her family business for over 20 years before welcoming the opportunity of joining the Swan Chamber team and starting her new business. Karen is passionate about helping to create constant opportunities and growth in all business communities small and large.


Georgia Taylor - Marketing Manager

After graduating, Georgia has spent her time both travelling and working overseas and working at businesses both large and small within the Swan Valley. She has recently taken a leap in starting up and building her own personal brand and business. Georgia is passionate about supporting women in business and creating a positive and encouraging business community.



Extended SCC Team
Graphic Designer

Kirren Jones

Kirren works as a Graphic Designer for The Northern Guide, Evoke Uniforms and his own business. He is currently studying Creative Advertising and Graphic Design at Curtin University and enjoys having the opportunity to put his theory into practice while he does so.

Morgan Holmes - Solution Finder – Coach - Facilitator
Unlocking U

Morgan creates individual solutions for each client, supporting them to harness their full potential to bring their ideas and vision to life.  She created Unlocking U and Your Workshop Guru to support businesses large and small to grow through one-on-one coaching and business strategy sessions. I work with you to uncover obstacles, find innovative solutions, create clarity and focus, transforming from the inside out.

Events Photographer Con Macarlino
Shutterworks Photography


We have a statewide reputation for lobbying aggressively for what is needed for a better business environment for the region. And we have been successful.

Every business that becomes a member will benefit enormously from being able to promote business, meet potential customers, learn all about what is impacting the business community in the region and keep informed on business issues. If there is something you want to know and we can’t help you, we know who can.

The Swan Chamber of Commerce Constitution can be downloaded by clicking here